How It Works
Four simple steps to owning your retail business space
Register & Apply
Fill out your seller application with your business category and preferred town.
Apply for the Next Town
We announce the next shop opening — apply early to secure your category before slots fill up.
Lock Your Space
Pay a deposit to lock your category in your town — exclusively yours.
Start Selling
Stock your shelf, our attendants handle sales, and you track everything online.
WholeMatt Shop Locations
One network, many branches. You don't pick a specific shop — your products are distributed across the whole network and you earn from every location's sales.
One unified pool
You can't choose a single shop to be posted in. Inventory is shared system-wide, so every branch works for you.
Earn from all locations
Your profit share comes from total network sales — not just one store's performance.
Built-in risk management
If one store underperforms, your revenue keeps flowing from the rest — continuity you can rely on.
One Shared Pool — No Categories
The old category system is closed. You now earn from every product, across every WholeMatt branch, as one shared pool.
Shared profits
Every sale across the network adds to your share — not just one shelf.
No categories to fight over
No exclusive categories. No same-product competition. Everyone wins together.
Trained staff sell for you
Attendants handle daily sales and POS. You track everything online.
To join, sellers pay a one-time KES 10,500 deposit — see investment details below.
To Become a Seller
One simple deposit unlocks the whole WholeMatt network — no tiers, no hidden fees
One-Time Deposit — KES 10,500
Unified Profit-Sharing
No categories. The old category system is closed. You earn from every product, across every branch.
Shared profits. All sales profits are shared equally among members — not one shelf.
Trained attendants handle daily sales and POS for you.
Real-time dashboard to track everything online.
A Message from the Founder
"I started WholeMatt because I saw talented entrepreneurs with great products but no affordable path to a premium retail presence. Our shared shop model changes that — giving every small business owner access to a beautiful, organized, professional retail space without the burden of full shop costs. Together, we build something bigger."